funandgamesdirect.co.uk

Tasks

Make the site mobile device friendly.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.funandgamesdirect.co.uk/

Character length : 28

Title

Fancy Dress | Ladies Fancy Dress | Party Ware | It's All Fun and Games

Description

It’s All Fun and Games, sells a wide range of toys, games, novelty gifts and seasonal leisure products.

Keywords (meta keywords)

fancy dress,ladies,fancy,dress,party,ware,fun and games

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://funandgamesdirect.co.uk/robots.txt

User-agent	Disallowed for the search engines
*	/blog/archive/ /blog/tags/
Googlebot-Image	/template/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Fancy Dress | Ladies Fancy Dress | Party Ware | It's All Fun and Games

Character length : 70

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 47%

Good! The text / code ratio is between 25 and 70 percent.

Headings

H1	H2	H3	H4	H5	H6
2	3	0	0	0	0

Heading structure in the source code

<H1> FANCY DRESS - PARTY WARE - TOYS & GIFTS
<H1> Telephone: 01206 560583
<H2> FANCY DRESS SHOP
<H2> PARTY SHOP
<H2> TOY & GIFT SHOP

Word cloud

party7
dress5
fancy5
range4
all4
toys4
colchester3
favourite3
gifts3
games3
wide3
shop3
accessories2
novelty2
ensure2
store2
characters2
fun2
it’s2
ware2
eld2
lane2
new2
selection2

Keyword matrix

word	title	descriptions	heading
party
dress
fancy
range
all
toys

Two Word cloud

favourite characters2
all fun2
eld lane2
it’s all2

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 3 images on this web page.

Alternate attributes for the following 3 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

6.20

Flesch Reading Ease

70.30

Coleman Liau Index

11.10

Automated Readability Index (ARI)

5.70

Dale–Chall Readability

4.90

SMOG Index

10.50

Spache Readibility

5.00

Number of letters

1123

Number of words

246

Number of sentences

Average words per sentences

Number of syllables

364

Syllables in words

381

Average syllables in words

1.48

Number of words in first three syllables

Percentage of word / syllables

14.23

Words not in Dale-Chall easy-word list

Words not in Spache easy-word list

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 990px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

720 ms

Table layout

Good! No nested tables found.

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.funandgamesdirect.co.uk/libs/js/jquery-1.11.0.min.js
http://www.funandgamesdirect.co.uk/libs/bootstrap3/js/bootstrap.min.js

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.funandgamesdirect.co.uk/template/funandgames/css/84d3819.css

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 3 different links.
External links: 3

External links:

Link text (anchor)	Link strength
https://www.facebook.com/FunandGamesColchester
http://www.amazon.co.uk/.. /main?ie=UTF8&asin=B00C3VTX5C&isAmazonFul...
https://twitter.com/itsalldirect

Internal links:

Link text (anchor)	Link strength

Website security

82.145.43.10

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H1 : FANCY DRESS - PARTY WARE - TOYS & GIFTS, ( 295px from top )
H1 : Telephone: 01206 560583, ( 508px from top )
H2 : FANCY DRESS SHOP, ( 731px from top )
H2 : PARTY SHOP, ( 841px from top )
H2 : TOY & GIFT SHOP, ( 965px from top )

Typos

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SEO report of funandgamesdirect.co.uk

Fancy Dress | Ladies Fancy Dress | Party Ware | It's All Fun and Games

Tasks

SEO

Social

Content

Readability

Technologies

Speed test

Speed test – Javascript

Speed test – CSS

Speed test – Compression

Speed test – Browser cache

Speed test – Images

Links

External links:

Internal links:

Website security

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